Prof. Mariapina Trunfio, University of Naples Parthenope, Italy
š Prof. Mariapina Trunfio, PhD, is a distinguished academic serving as Professor of Economics and Business Management and the Director of the Master in Tourism & Hospitality Management at the University of Naples āParthenopeā in Italy. š®š¹ With expertise in Management of Tourism Enterprises and International Service Management, she has led numerous Innovative Tourism Research Projects and Tourism Strategic Plans. As the Scientific Director of initiatives like Dolomiti Paganella Future LAB and BTO (Be Travel Onlife)-Digital Strategy, Prof. Trunfio contributes significantly to Tourism and Hospitality Innovation. š
š Her research spans tourism innovation, sustainability-oriented innovation, digital transformation, smart destinations, museum innovation, augmented reality, virtual reality, mixed reality, metaverse, destination management, governance, local development, overtourism, sustainable development, cultural heritage, creativity, cultural diversity, and entrepreneurship. š She has an extensive publication record of over 100 papers in leading journals, monographs, book chapters, and conference papers, with her work featured in prestigious outlets such as Information & Management, Computers in Human Behavior, Journal of Sustainable Tourism, and more. š Prof. Trunfio’s dedication to advancing knowledge in these domains is evident through her international best papers awards and active engagement in shaping the future of tourism research.
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Prof. Mariapina Trunfio is a trailblazer in the field of tourism and hospitality, garnering recognition with prestigious awards for her groundbreaking research. š In 2019, she clinched the Best Conference Paper award at the 5th International Augmented and Virtual Reality Conference for her work on “Measuring the Impact of a Mixed Reality on Visitorsā Experience in the Museum” as part of ‘The Ara As It Was’ project in Rome. šļø Her excellence continued in 2018, where she secured the Best Paper Award at the 8th Advances in Hospitality and Tourism Marketing and Management (AHTMM) conference for the paper “Augmented and virtual reality in cultural heritage: enhancing the visitor experience and satisfaction at the ARA Pacis museum in Rome.” šš Prof. Trunfio’s commitment to pushing the boundaries of knowledge in augmented reality, virtual reality, and cultural heritage is underscored by these accolades, showcasing her significant impact in shaping the future of tourism research.