Prof. Dr. Jessica Müller Pérez | Digital Marketing | Women Researcher Award

Prof. Dr. Jessica Müller Pérez | Digital Marketing | Women Researcher Award

Prof. Dr. Jessica Müller Pérez, Universidad Popular Autónoma del Estado de Puebla, Mexico

Prof. Dr. Jessica Müller Pérez is a distinguished academic and researcher specializing in Marketing, Consumer Behavior, and Digital Marketing. She is currently a research professor at the Universidad Popular Autónoma del Estado de Puebla and a postgraduate professor at the Metropolitan University of Honduras. With over two decades of experience in academia and industry, she has significantly contributed to marketing education, research, and strategic business development. Her expertise spans international marketing, market research, e-commerce, and sustainability. Dr. Müller Pérez has been recognized with prestigious awards, including the Lic. Natividad Garza Leal award and the Best Paper Award at ALBUS International Conference. As a National System of Researchers (SNI) Level I appointee, her research focuses on green marketing, purchase intention, and predictive behavior models. She continues to shape marketing innovation through academic leadership and groundbreaking research. 🎓📊

🌏 Professional Profile

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🏆 Suitability for Women Researcher Award

Prof. Dr. Jessica Müller Pérez is highly deserving of the Women Researcher Award due to her exceptional contributions to marketing research and academia. With a strong background in green marketing, consumer behavior, and digital marketing, her research provides actionable insights into sustainable purchasing behaviors. She has been honored with multiple awards for her doctoral and master’s theses, emphasizing her ability to produce high-impact research. Additionally, as a female academic leader, she has directed university programs, mentored students, and contributed to international research collaborations. Her appointment to Mexico’s National System of Researchers (SNI) Level I further validates her influence in the field. Her work on predictive behavior models and sustainability aligns with global research priorities, making her an outstanding candidate for this prestigious award. 🌟📚💡

🎓 Education

  • 🎓 Ph.D. in Administrative Science (2018-2021) – Universidad Autónoma de Tamaulipas, Mexico.
    Thesis: “Purchase intention of green products in Northeast Mexico. Sustainable predictive model.”
  • 📖 Master’s in Business Administration (2001-2003) – Universidad Autónoma de Nuevo León, Mexico.
    Specialization in marketing strategies and business development.
  • 🎓 Bachelor’s Degree in Marketing (1997-1999) – Universidad Regiomontana, Mexico.
    Focus on market research, digital advertising, and consumer insights.

Her academic journey reflects her dedication to sustainable marketing and consumer behavior research, shaping her impactful contributions to academia. 🎓📊

💼 Experience

  • 📚 Research Professor (2022-Present) – Universidad Popular Autónoma del Estado de Puebla.
    Teaching and mentoring in international marketing, consumer behavior, and research methodologies.
  • 🎓 Director of Marketing Faculty (2023-2024) – Universidad Popular Autónoma del Estado de Puebla.
    Led academic strategies and research initiatives.
  • 🖥️ Postgraduate Professor (2024-Present) – Metropolitan University of Honduras.
    Teaching e-commerce and market research in an online setting.
  • 👩‍🏫 Professor (2005-2022) – Universidad Autónoma de Tamaulipas.
    Taught marketing, international business, and research methods at bachelor’s and master’s levels.
  • 📢 Marketing Manager (2000-2002) – ASAP Technology.
    Developed corporate marketing strategies and managed digital campaigns.

Her blend of academic and industry experience enriches her research and teaching methodologies. 💼🎯

🏅 Awards & Honors

  • 🏆 Best Paper AwardALBUS International Conference (2024).
  • 🎖️ SNI Level I AppointmentMexico’s National System of Researchers (2022).
  • 🏆 Doctoral Thesis Award – Lic. Natividad Garza Leal (2022).
  • 🎖️ Master’s Thesis Award – Lic. Natividad Garza Leal (2021).
  • 🏆 Second Best Presentation AwardAcademy of Latin American Business and Sustainability Studies (2024).

These accolades highlight her contributions to sustainable marketing, consumer behavior, and digital commerce research. 🏅📚

🔬 Research Focus

Dr. Müller Pérez’s research explores:

  • 🌱 Green Marketing – Investigating consumer motivations and sustainability trends.
  • 🛒 Purchase Intention – Analyzing behavioral models to predict purchasing decisions.
  • 🌐 Digital Marketing – Examining e-commerce strategies and online consumer engagement.
  • 📢 Predictive Consumer Behavior – Utilizing AI and analytics for forecasting trends.
  • 📊 Market Research & Social Marketing – Understanding societal impacts on purchasing behaviors.

Her interdisciplinary research contributes to sustainability, marketing innovation, and consumer psychology. 🔍📊

📚 Publication Top Notes:

  • Title: Predictive Sustainability Model Based on the Theory of Planned Behavior Incorporating Ecological Conscience and Moral Obligation
    • Cited by: 56
    • Year: 2021
  • Title: Intention to Purchase Green Products According to the Theory of Planned Behavior: Incorporation of Moral Obligation into the Model
    • Cited by: 38
    • Year: 2021
  • Title: Factors Influencing Loyalty to Health Food Brands: An Analysis from the Value Perceived by the Peruvian Consumer
    • Cited by: 31
    • Year: 2022
  • Title: Consumer Behavior after COVID-19: Interpersonal Influences, eWOM and Digital Lifestyles in More Diverse Youths
    • Cited by: 26
    • Year: 2023
  • Title: Sustainable Moviegoer Intention to Attend Cinemas Based on the Theory of Planned Behavior
    • Cited by: 25
    • Year: 2021

 

 

Dr. Andres Barrios Rubio | Social Media Awards | Best Researcher Award

Dr. Andres Barrios Rubio | Social Media Awards | Best Researcher Award

Dr. Andres Barrios Rubio, Pontificia Universidad Javeriana, Colombia

Dr. Andres Barrios Rubio is a distinguished academic with a Ph.D. in Communication Content in the Digital Age, specializing in digital media practices. He is a Senior Researcher and Professor at Pontifical Javeriana University, renowned for his impactful research and high satisfaction rates. Dr. Barrios also serves as an Associate Researcher at Antonio de Nebrija University, focusing on international research collaborations, and has a notable teaching and supervisory record from his tenure at La Sabana University. His leadership at University of Bogota Jorge Tadeo Lozano, where he directed the Master’s program in Digital Content Generation and Management and the Department of Social Communication and Cinematography, further highlights his expertise. Additionally, he has contributed as an opinion columnist and podcast creator for Pulzo.com, directed radio at University Foundation Compensar, and enriched the university’s radio network at University of Bogota Jorge Tadeo Lozano.

Professional Profile🌍

Orcid
Scopus
Google Schalor

Suitability for Best Researcher Award:

Andrés Barrios Rubio is a suitable candidate for the Best Researcher Award due to his extensive experience in both practical and academic domains. His contributions to journalism and academia demonstrate a high level of expertise and impact. His roles in managing research projects, teaching, and publishing high-impact articles highlight his dedication and significant contributions to his field. His proactive nature, excellent communication skills, and ability to lead and innovate make him an outstanding candidate for this recognition. His diverse experience across media and academia enhances his profile, underscoring his suitability for the Best Researcher Award.

Educational Background:

Dr. Andres Barrios Rubio holds a PhD in Communication Content in the Digital Age, specializing in digital content and contemporary media practices. 🎓

Professional Experience:

With 21 years of experience, Dr. Barrios is a Senior Researcher and Professor at Pontifical Javeriana University, known for high satisfaction rates and impactful research. At Antonio de Nebrija University, he is an Associate Researcher, focusing on international research networks. Previously, at La Sabana University, he excelled in teaching and thesis supervision. His long tenure at University of Bogota Jorge Tadeo Lozano saw him lead the Master’s in Digital Content Generation and Management and the Department of Social Communication and Cinematography. 📚

Additional Professional Roles:

Dr. Barrios has contributed to Pulzo.com as an opinion columnist and podcast creator, and directed radio at University Foundation Compensar. His earlier role as a Radio Director at University of Bogota Jorge Tadeo Lozano enriched the university’s radio network. 🎙️

Skills:

His skills include project management, mass media, ICT, audience analysis, and academic publication, complemented by strong communication, proactivity, and teamwork. 💼

Publication Top Notes:

  • Title: Convergencia Digital: Nuevos perfiles profesionales del periodista
    • Cited by: 84
    • Year: 2015
  • Title: El comunicador en el entorno digital
    • Cited by: 70
    • Year: 2014
  • Title: Deserción universitaria en Chile: incidencia del financiamiento y otros factores asociados
    • Cited by: 56
    • Year: 2011
  • Title: Narrativa periodística en la convergencia de medios
    • Cited by: 51
    • Year: 2016
  • Title: La radio universitaria, ¿una mezcla de experiencia, juventud y tecnología?
    • Cited by: 36
    • Year: 2014

 

 

 

Prof. Xin Kang | Social Media & Networks | Best Researcher Award

Prof. Xin Kang | Social Media & Networks | Best Researcher Award

Prof. Xin Kang, Tokushima University, Japan

✨ Dr. Xin Kang is a distinguished scholar in Information Science and Intelligent Systems, holding a PhD from Tokushima University, earned in 2013 under Prof. Fuji Ren’s guidance. His dissertation, “Analyzing the Complex Emotions and Emotion-Related Topics from Texts,” showcased his expertise in emotional nuances. Prior, he obtained a Master’s degree in Pattern Recognition and Intelligent Systems from Beijing University of Posts and Telecommunications in 2009. 🎓 Dr. Kang, currently an Assistant Professor at Tokushima University, has a rich academic journey marked by commitment to unraveling language intricacies and emotions. His accolades include the 2020 Best Contribution Award and the 2019 Best Presentation Award. 🏆 With a focus on affective computing and neuro-symbolic AI, Dr. Kang’s research aligns with his passion for developing Trustworthy AI for mental healthcare. 🤖 His diverse work experience includes a postdoctoral fellowship at Tongji University, emphasizing his interdisciplinary expertise, and his dedication is evident in his impactful contributions to the dynamic intersection of artificial intelligence and affective computing. 👨‍🔬

🎓 Education :

Dr. Xin Kang, a distinguished scholar in the field of Information Science and Intelligent Systems, earned his PhD from Tokushima University in 2013 under the guidance of Prof. Fuji Ren. His dissertation, titled “Analyzing the Complex Emotions and Emotion-Related Topics from Texts,” showcased his expertise in delving into intricate emotional nuances within textual content. Prior to his doctoral studies, Dr. Kang obtained his Master’s degree in Pattern Recognition and Intelligent Systems from Beijing University of Posts and Telecommunications in 2009, supervised by Prof. Xiaojie Wang. His thesis, “Research of Chinese and Japanese Question Classification,” reflected his early contributions to understanding linguistic nuances across different languages. Dr. Kang’s academic journey has been marked by a commitment to unraveling the intricacies of language and emotions, making him a notable figure in the intersection of information science and emotional analysis. 🎓📚

🌐 Professional Profiles :

Google Scholar

Scopus

ORCID

👨‍🏫 Work Experience :

Prof. Xin Kang has established himself as a dedicated academic with a rich work history. Currently serving as an Assistant Professor at Tokushima University’s Institute of Technology and Science since 2015, he continues to contribute to the academic community through teaching and research. Prior to his current role, from 2014 to 2016, Prof. Kang held a Postdoctoral Fellowship at Tongji University in the Department of Electrical Engineering, showcasing his interdisciplinary expertise. In the year following the completion of his PhD, he served as a Foreign Researcher at Tokushima University’s Institute of Technology and Science in 2013-2014, further solidifying his ties with the institution. Prof. Kang’s diverse work experience reflects his commitment to both academic and practical aspects of his field, making him a valuable asset to the institutions he has been associated with. 🏫🔬

🏆 Awards and Honors :

Prof. Xin Kang, a distinguished figure in the field of natural language processing and knowledge engineering, has garnered numerous accolades throughout his illustrious career. 🏆 In 2020, he received the Best Contribution Award at the 15th International Conference on Natural Language Processing and Knowledge Engineering, showcasing his impactful contributions to the field. 🌐 His expertise in text emotion classification was recognized in 2019 with the Best Presentation Award at the 4th International Symposium on Artificial Intelligence and Robotics. 🎤 Prof. Kang’s commitment to excellence extends to 2017 when he earned the Best Paper Award for his work on training Recurrent Neural Network Models at the 12th International Conference on Natural Language Processing and Knowledge Engineering. 📄 Beyond these accolades, his global perspective was acknowledged in 2013 with the International Exchange Research Award from Tokushima University. 🌏 Prof. Kang’s journey in academia began with the 2011 Best Paper Award at the 7th International Conference on Natural Language Processing and Knowledge Engineering. 📚 His academic prowess was further recognized with the Japanese Government Scholarship in 2009. 🎓 Prof. Kang’s early achievements include an Honorable Mention in the Mathematical Contest in Modeling (MCM) in 2005 and being recognized as an Outstanding Student at Northeastern University the same year. 🏅 In 2004, he clinched the Second Prize in the China Undergraduate Mathematical Contest in Modeling, laying the foundation for a remarkable career marked by excellence and recognition. 👨‍🏫✨

💻 Research Experience :

Prof. Xin Kang, an accomplished researcher, has made significant contributions in the realm of affective computing and neuro-symbolic AI at Ren Laboratory, Tokushima University, since 2015. 🧠 His pioneering work includes a data-efficient learning approach that integrates symbolic knowledge into deep neural networks for accurate and explainable affective computing. 🤖 Prof. Kang’s expertise extends to early depression detection, where his Time-Aware Affective Memories model, featuring a unique learning target latency penalty, ranked first in the CLEF-2022 Early Detection of Depression Task. 🌟 His impactful research spans diverse areas, from affective corpus construction using Optimal Transport Divergence-based sample selection to achieving top rankings in NTCIR-15 and NTCIR-16 Dialogue Evaluation Tasks with innovative approaches in affective dialogue generation and automatic dialogue quality evaluation. 🗣️📊 Furthermore, his work on user intent understanding in short texts, visual question answering in the medical domain, and affective state analysis in social network users showcases his versatility and excellence in various domains. 📚 Prof. Kang’s earlier research at Miao Laboratory, Tongji University, and Ren Laboratory delved into affective state analysis in social network users and suicidal risk evaluation based on affective computing, earning him accolades and publications in esteemed journals. 📈 His continuous dedication is evident in his exploration of semi-supervised learning for affective state modeling in social network users, contributing to journals like IEEJ Transactions on Electrical and Electronic Engineering and Information Technology and Management. 🌐👨‍🔬 Prof. Xin Kang’s research journey exemplifies innovation and impact in the dynamic intersection of artificial intelligence and affective computing. 👏✨

🧠Research Interests 🔬🌐 :

Prof. Xin Kang is at the forefront of cutting-edge research, focusing on a diverse array of captivating topics within artificial intelligence. 🤖 His research interests span Trustworthy AI for mental healthcare, where he endeavors to create reliable and ethical solutions for enhancing mental well-being. 💡 Proficient in Affective Computing, he explores the intricate interplay between emotion and technology, fostering empathetic AI systems. 🧠 The integration of Neuro-Symbolic AI and Deep Learning reflects his commitment to developing advanced models that combine symbolic reasoning with neural networks for enhanced performance and interpretability. 🌐 Active Learning, Natural Language Processing, and Dialogue Systems constitute key areas where Prof. Kang excels, driving innovation in intelligent interactions and information processing. 🗣️📚 His expertise extends to Probabilistic Graphical Models, showcasing a keen interest in robust probabilistic reasoning for AI applications. 📊 Prof. Kang’s research also explores the dynamic landscape of Social Media and Networks, contributing to a deeper understanding of human interactions in digital spaces. 🌐⚙️ With a specific focus on Trustworthy AI for Mental Healthcare, Prof. Xin Kang’s research journey is a testament to his commitment to advancing AI for societal well-being and mental health. 👨‍🔬

📚 Publication Impact and Citations :

Scopus Metrics:

  • 📝 Publications: 76 documents indexed in Scopus.
  • 📊 Citations: A total of 461 citations for his publications, reflecting the widespread impact and recognition of Dr. Xin Kang’s research within the academic community.

Google Scholar Metrics:

  • All Time:
    • Citations: 707 📖
    • h-index: 14 📊
    • i10-index: 19 🔍
  • Since 2018:
    • Citations: 581 📖
    • h-index: 13 📊
    • i10-index: 14 🔍

👨‍🏫 A prolific researcher with significant impact and contributions in the field, as evidenced by citation metrics. 🌐🔬

Publications Top Notes  :

1.  Examining accumulated emotional traits in suicide blogs with an emotion topic model 

Published in IEEE Journal of Biomedical and Health Informatics

Published Year : 2015, Cited by 83

2.  Surface defect detection of steel strips based on classification priority YOLOv3-dense network 

Published in Ironmaking & Steelmaking

Published Year : 2021, Cited by 60

3.  Object detection based on SSD-ResNet 

Published in 2019 IEEE 6th International Conference on Cloud Computing and Intelligence

Published Year : 2019, Cited by 55

4.  Exploring latent semantic information for textual emotion recognition in blog articles

Published in IEEE/CAA Journal of Automatica Sinica

Published Year : 2017, Cited by 45

5.  Employing hierarchical Bayesian networks in simple and complex emotion topic analysis 

Published in Computer Speech & Language

Published Year : 2013, Cited by 43